Privacy Policy

Effective Date: January 1, 2020


Please see the Glossary at the end of this document for definitions and explanations of capitalized terms used in this Privacy Policy. Respect for the privacy of your personal and other information is extremely important to us. When you use the Site, our Platform or otherwise communicate with us (e.g. via email) you will provide, and Futuremodel will collect, certain information, some of which can be used to personally identify and/or locate you (“Personal Information”). This Privacy Policy describes and is intended to help you understand what that Personal Information comprises, how Futuremodel uses that Personal Information, and what safeguards are in place to protect that Personal Information. By using this Site, the Platform and/or otherwise communicating with us, you agree to this Privacy Policy. Please read it. Notice. We are providing this Privacy Policy to you to describe the ways we collect, use, transfer, store, secure and protect Personal Information, the ways you can exercise your rights to access and control your Personal Information, and the complaint and recourse methods available to you.

Information Collected By The Futuremodel Site

When you use the Site, create an account to use the Site (or someone, such as your organization’s administrator, creates an account on your behalf), use our Platform or otherwise communicate with us (e.g. via email), Personal Information will be collected by the Site or Platform. The Personal Information collected is as follows:

  • Name
  • Business address
  • Business telephone number
  • Email address
  • IP-address and other online identifiers
  • Location Data
  • Any customer testimonial you have given us consent to share on the Site.
  • Information you provide to the Site’s Interactive Areas. Note that any information that you post in an Interactive Area might be read, collected, and used by others who access it.
  • Information you provide via fillable forms or text boxes, such as training, webinars or event registration.
  • Information regarding the device you are using, comprising the hardware model, operating system and version, unique device identifiers, network information, IP address, and/or Platform information when interacting with the Site or Platform.
  • Information about all of your interactions with the Site or Platform (“Usage Data”) and how the Site or Platform is performing (“Analytics Data”).
  • Usage Data includes information regarding any interaction you have with the Site or Platform, such as which functionalities are used and the frequency of use (e.g., pages visited, actions taken, queries run, fields added, user accounts, account roles, and connected database types).
  • License checks including the number of users, roles, and database connections.
  • Analytics Data includes information gathered via our licensing management service, which sends data to Futuremodel concerning the performance of the Site or Platform.
  • If a Futuremodel customer uses the software to analyze personal data in their databases, Futuremodel will process the categories of personal data analyzed, which may include special categories of data as determined by the customer, including without limitation factors specific to the individual’s physical, physiological, genetic, mental, economic, cultural or social identity.
  • Information gathered through cookies, pixel tags, logs, or other similar technologies.

Additional Information Collected By The Futuremodel Platform

When you use the Platform, create an account to use the Platform (or someone, such as your organization’s administrator, creates an account on your behalf), additional information about your use of the Platform is collected:

  • Unique identifier(s) we assign to users as part of monitoring user experience.
  • If you choose to log into the Platform using external directory systems or single sign-on services, these services enable you to share with us certain information to authenticate your identity and pre-populate certain forms on the Platform. Note that even if you subsequently stop using the services, we will retain the information you have shared with us, in accordance with this Privacy Policy.
  • Information contained in your organization’s Futuremodel database used with the Platform, to which we have access when we automatically back it up and encrypt it for you.

Futuremodel also may collect information that does not identify or locate you personally, meaning business information such as SIC code, industry, number of employees, or sales funnel status. Futuremodel reserves the right to maintain, disclose, or otherwise use such information without limitation including aggregated with other information to improve the Site, Platform and services offered by Futuremodel.

Data Integrity and Purpose Limitation

Futuremodel Information about Futuremodel users. This information about Futuremodel users includes end-user login/registration information for Futuremodel users as well as metadata about their usage. Metadata is used to facilitate product improvements, customer support and license auditing. Login information is controlled by customers directly as it is entered on their Futuremodel instance and they can delete their users’ (i.e. their employees’) information at any time. We retain basic user contact information to send product updates, relevant marketing, training and events based on the users’ communication preferences. Futuremodel also uses database metadata (the names of tables and column names from your Looker Instance to model your data. However, Futuremodel has no access to the contents of your databases.

  • How Information May Be Used By The Futuremodel Site
  • Futuremodel may use the Personal Information collected by the Site or Platform as follows:
  • To respond to your requests for information about our products, services, training and events.
  • To provide product enablement and licensing, customer service and support.
  • To administer your account if you have registered on the Site or Platform, including billing and payment.
  • To enable your access and use of the Site or Platform, and to enable you to communicate, collaborate, and share information with those you designate.
  • To send you technical notices, updates, security alerts, and support and administrative messages.
  • To inform you about our products and services.
  • To apply information security policies and controls on the Site, including overall Site integrity, identity management and account authentication.
  • For legal compliance, such as to enforce our legal rights, to comply in good faith with applicable laws, and to protect users of the Site or Platform.
  • For other general business management and operations purposes, such as to provide, operate, maintain, make modifications to protect and improve the Site or Platform.
  • To send marketing, advertising, training or event materials to which you’ve agreed, requested or subscribed.
  • For research and development to improve the Futuremodel product, Platform and services.
  • For other purposes about which we notify you and, where relevant or required, give you choice about the new purpose.
  • Additional Information Used By The Futuremodel Platform
  • Futuremodel may use your Personal Information collected by the Platform as follows, depending upon the nature of your Futuremodel deployment:
  • To administer your Platform user account.
  • To enable your access and use of the Platform, and to enable you to communicate, collaborate, and share information with those you designate.
  • To enable your access and use of Platform Integration and Application services.
  • To monitor your user experience on the Platform.
  • To enable Futuremodel to proactively help customers maintain the performance and functionality of deployments of the Platform.
  • To enable Futuremodel to verify your license to use the Platform.

Choice, Control and Access

This section describes the ways you can exercise your rights to access and control your Personal Information.

Email Communications Preferences

Futuremodel respects your email communications and marketing preferences. If you prefer not to receive product release notes communications or promotional email messages (such as marketing, events, training) from Futuremodel, you can unsubscribe from Futuremodel’s email marketing list by following the unsubscribe link located at the bottom of each promotional email.

Accountability and Onward Transfer

This section describes our accountability with regard to the onward transfer of your Personal Information to third party service providers (suppliers), partners and across country borders.

Information Sharing

Except as listed below, Futuremodel will not share Personal Information with third parties unless you have consented to the disclosure.

Depending on how Futuremodel is deployed by the customer, Futuremodel may share Personal Information with third-party service providers that need your information to provide the following operational or other support services to Futuremodel, the Site or Platform:

  • Data management.
  • Database hosting.
  • Integration services.
  • Professional services.
  • Information security, integrity, and identity and authentication services.
  • Email communications (e.g. operational, marketing, events, training).
  • Financial operations (e.g. licensing, billing).
  • Payments and payment card processing.
  • Shipping services.
  • Communication services (e.g enabling collaboration, conferencing or messaging).
  • Support services (e.g. providing customer service and support).
  • Cloud services (e.g. functioning of the Site or Platform).

Futuremodel does not share the information contained in your organization’s Futuremodel database and used with the Futuremodel Platform with the above third-parties.

Futuremodel may also provide your Personal Information to a third party if:

  • We believe that disclosure is reasonably necessary to comply with any applicable law, regulation, legal process, or lawful government request, including in connection with national security or law enforcement requirements. This may include disclosures: to respond to subpoenas or court orders; to establish or exercise our legal rights or defend against legal claims; or to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of our Service Agreement, or as otherwise required by law. In each case, we will make reasonable efforts to verify the validity of the request before disclosing your personal information.
  • To enforce our agreements, policies and Terms of Service.
  • To protect the security and integrity of the Site.
  • To respond to an emergency which we believe in good faith requires us to disclose information to assist in preventing serious bodily injury or death of any person.

Data Security

Futuremodel is a third-party application built upon Looker and relies on Looker’s security mechanisms to protect your database data. Again, Futuremodel has no access to the contents of your database. Futuremodel protects the Personal Information it collects via the Site or Platform with reasonable and appropriate physical, electronic, and procedural safeguards.

Cookies And Related Technologies

Cookies are small data files that are placed on users’ devices to monitor how users interact with websites and other online services. Pixel tags, also called web beacons or single-pixel gifs, tag a graphic on a web page or in an email message that tracks pages viewed or email messages opened. Logs are continuous digital records of events and interactions that occur on a website. Cookies, pixel tags, and/or logs can be used to identify your IP address, browser type, domain name, and specific web pages through which you click and/or email messages you open. Futuremodel and our service providers may use cookies, pixel tags, and/or logs because they:

  • are essential for us to provide our Site or Platform to you; and
  • help us optimize, personalize and/or otherwise improve your experience and/or the performance of the Site and our service and marketing-related communications with you.

Most web browsers allow you to erase cookies on your computer, block cookies from your computer, or notify you when a cookie is stored on your computer. If you choose to disable or otherwise block certain cookies, you may be unable to use, or experience decreased functionality with, parts of the Site. Your browser may also support functions to block or restrict pixel tags.

How We Respond To Do Not Track Signals

We do not track visitors to the Site across third-party websites and therefore we do not respond to Do Not Track signals in these circumstances.

Links To Third-Party Sites

The Site or Platform may contain links to a number of sites owned and operated by third parties that may offer useful information. The policies and procedures described in this Privacy Policy do not apply to those third-party sites. Please contact those third-party sites for information on their data collection, security, and distribution policies.

Minimum Age

Futuremodel is a business service, not a consumer product. The Site or Platform is not directed to, nor intended to be used by individuals under the age of 13, or the equivalent minimum age in the relevant jurisdiction. Futuremodel does not knowingly collect personal information from individuals under the age of 13, or the equivalent minimum age in the relevant jurisdiction. If you become aware that an individual under the age of 13, or the equivalent minimum age in the relevant jurisdiction, has provided us with personal information, please contact us immediately at privacy@Futuremodel.com. If we become aware that an individual under the age of 13, or the equivalent minimum age in the relevant jurisdiction, has provided us with personal information, we will take steps to delete such information.

Job Applicants

If you apply for a job at Futuremodel, we collect and use your personal data for legitimate human resources and business management reasons including:

  • identifying and evaluating candidates for potential employment, as well as for future roles that may become available;
  • recordkeeping in relation to recruiting and hiring;
  • ensuring compliance with legal requirements, including diversity and inclusion requirements and practices;
  • conducting criminal history checks as permitted by applicable law;
  • protecting our legal rights to the extent authorized or permitted by law; or
  • emergency situations where the health or safety of one or more individuals may be endangered.

We use third party service providers to provide a recruiting software system. We also share your personal data with other third party service providers that may assist us in recruiting talent, administering and evaluating pre-employment screening and testing, and improving our recruiting practices.

Glossary

  • Analytics Data means information about how the Site and/or the Platform are performing.
  • Do Not Track is a technology and policy proposal that enables users to opt out of tracking by websites they do not visit, including analytics services, advertising networks, and social platforms.
  • Interactive Areas means the Site’s publicly accessible blogs, community forums, comments sections, discussion forums, training material, event registration or other interactive features.
  • Futuremodel, "we" and "us" mean Davis Associates & Product LLC.
  • Futuremodel Users means individuals designated by the Futuremodel customer as a user of the Futuremodel software products or Platform.
  • Futuremodel Customers means companies that license Futuremodel software products or Platform, including “Powered by Futuremodel” and white label versions.
  • Personal Information means information that personally identifies and/or locates you as further described in the Privacy Policy.
  • Platform means Futuremodel’s software products, including the Futuremodel Data Platform, Futuremodel Data Apps, Powered by Futuremodel and white-label deployments.
  • Site means the website at https://Futuremodel.io.
  • Usage Data means information about all of your interactions with the Site and/or the Platform. It may include information regarding any interaction you have with the Site or Platform, such as which functionalities are used and the frequency of use (e.g., pages visited, actions taken, queries run, fields added, user accounts, account roles, and connected database types).

Have a question?

Not sure exactly what we’re looking for or just want clarification? We’d be happy to chat with you and clear things up for you. Anytime!

Call anytime

(415) 547-0179

Email us

team@futuremodel.io